How B2B Order Management System is Improving Efficiency and Driving Growth?

The popularity of B2B eCommerce is on the rise.

In 2019, Forrester projected the share of total online B2B eCommerce
sales in the U.S. would reach 17% by 2023.

But, with this increased market opportunity comes increased customer expectations. You’re now more likely than ever before to be supporting B2B buyers and purchasers that have grown up with the internet and the digital age at their fingertips. In order to satisfy this new cohort of buyers, a streamlined B2B order management process is vital.

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Dealing With Complexity

B2B online orders tend to be more complex than the average B2C online sale.

They often have a higher cost of customer acquisition, while the
average buying cycle is usually much longer and requires more
advanced technologies like punch outs, RFPs and EDI.

But by using online order management software combined with best practice workflows and a solid strategy, your business can improve its operational efficiency and overcome the challenges frequently
associated with B2B order management